Griplock Systems is the market-leader in the cable suspension industry who is dedicated to high-quality and high-performance products, exceptional customer service, and engineering mastery.

The goal for this project was to update an outdated poor-performing website to a fresh, simple, search engine friendly, and accessible website/catalog which helps generate sales leads. A carefully crafted grid layout as well as the use of straight lines and square edges in the design help represent the client’s flagship products. The color-coded sections help the user recognize where they are in this content-rich website.

Since its launch, Griplock’s new website has shown much improvement in search results on the major search engines.